Dhanteras 2026: Check ₹10 digital gold, 3% cashback and ₹11 daily SIP offers from super.money, Angel One and JioFinance

Festive Fintech Offers For Dhanteras

Three fintech platforms have announced Dhanteras-linked promotions aimed at drawing in small-ticket investors and digital gold buyers. super.money, based in Bengaluru, is offering 24-karat digital gold purchases starting at ₹10 through UPI, with an assured 3% cashback on eligible transactions capped at ₹9,000 per user per month. The platform has set a purchase limit of ₹50,000 and a maximum holding of 20 grams, with gold sourced and stored via SafeGold and sale possible through the app. Angel One has launched its '₹11 Ka Shagun' campaign, allowing investors to begin mutual fund investments through a daily SIP of ₹11, which works out to roughly ₹330 over 30 days and about ₹4,015 annually if invested every calendar day. Jio Finance Platform and Service Limited is permitting JioFinance+ customers to redeem JioPoints for 24-karat digital gold, with each point valued at ₹0.25, a minimum redemption of 400 points (₹100), and credit into the customer's JioGold account.

Why It Matters For Businesses

For intermediaries, distributors and compliance teams, these campaigns illustrate how festive marketing is being used to lower entry barriers and convert reward balances and small UPI payments into investment flows. Digital gold remains outside SEBI's regulatory perimeter, unlike mutual funds, which are SEBI-regulated. That distinction matters for disclosure, grievance redressal and how such products are described to customers. Firms running similar promotions should note that cashback structures, holding caps and redemption thresholds create their own operational and record-keeping obligations. The tax treatment of cashbacks, gold purchases and redemptions, along with GST and spread costs, can materially affect what a customer actually receives.

What To Watch Next

Observers should track whether platforms publish clear terms on cashback eligibility, monthly caps and redemption conditions, and whether digital gold providers tighten disclos…